Thursday, June 11, 2009

Barter may not solve all small business problems, but it's a great fix for most!

As reported in the Charlotte Business Journal June 5th, 2009; "Survey: More small-business owners are encountering cash-flow problems"

"Nearly half of all small-business owners have experienced cash-flow problems during the past three months, according to a survey conducted in May by Rasmussen Reports for Discover Business Card.

That number is up from 39% in April and it's the highest since Discover launched its monthly small-business survey three years ago. The survey also found that 48% of small-business owners said economic conditions for their businesses are getting worse, up from 40% in April. More than half plan to decrease their spending on business development over the next six months. That includes advertising, inventory and capital expenditures.

The recession also is affecting small-business owners' vacation plans: 56% say they have postponed or canceled time off this summer due to the poor economy. Only 29% say they have taken a vacation of one week or longer in the past year."

SynergyStreetTRADE's response: WOW! OK, here we go, let's get the word out. We literally can solve most, if not all, of this dilemma! Check this out:
  • Cash flow problems can be fixed by bartering. When you spend trade dollars/credits you've earned (by selling your personal or business products or services on the SynergyStreetTRADE website), you are spending at a much lower rate than with cash. For example: If you're a restaurateur and your food cost is, say 35%, then when you buy something through trade, you're acquiring that product or service at 35 cents on the dollar. Now that's helping cash flow!

  • Small-business owners say business is getting worse: OK , we understand that. Now let's do something about it: Consider the leverage that barter trade offers;

  • Decreasing spending on business development is not a solution; it's a slow (or fast) way to kill your business. It's a plan for disaster! In tough economic times, entrepreneurs need to realize the way to stand out is to increase spending on well thought-out, strategic advertising and marketing; while decreasing costs for inventory and capital expenditures, (which is accomplished through barter!). By the way, when you list your personal or business products or services on SynergyStreetTRADE you are advertising! You will get business that you otherwise would not have received; through the online barter community. And it's also, tax deductible.

  • Barter is advertising! It's marketing at its finest! It says to other small-business owners; "We're progressive, we're ready to do business, and we'll accept an alternative form of capital other than cash to do business with you." The good news is, the other businesses are saying the same to you! In addition to their company ads on the SynergyStreetTRADE website, business owners can purchase advertising on radio, in newspapers, in restaurants and bars, in magazines, on billboards, the web, and much more; using trade dollars they spent pennies-on-the-dollar earning!

  • You DO deserve a vacation: Well, first of all, who takes vacations? If you're an entrepreneur you probably haven't taken a "vacation" in a while, but you deserve one, so consider this: At SynergyStreetTRADE you can take a vacation, and afford it; since you can spend your trade dollars/credits to go to a Myrtle Beach, SC condo, an Ocean Isle, NC custom home, a classy condo in FL, the Dunes Resort in Venezuela, a tree house apartment in the Polynesian Cook Islands, or a cozy flat in Venice Italy! Take your pick.

There you have it. Barter IS the way to go, not only in the current economy, but in every economic environment! And by the way, if you really like it, you can also build your cash flow by helping other business owners know about the benefits of barter. Check out the SynergyStreetTRADE community affiliate marketing plan.

Want to learn more about how barter can help you build relationships, decrease cash expenditures, increase your cash flow and leverage your business to greater growth and profits? Contact SynergyStreetTRADE today and stop your cash flow problems!

Call 800.922.6806, visit our website, SynergyStreetTRADE, or email Tony Holden: tholden@synergystreettrade.com

Expand your horizons by joining the SynergyStreet business networking portal. It's FREE to Join, and the possibilities are unlimited!

View the SynergyStreet community introductory videos here:

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